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Mohammed Shafeeq

Founder, Hawklist

Mohammed Shafee is the founder of Hawklist. He has spent 11 years in e-commerce running Shopify stores and managing paid media, and built Hawklist to fix the tracking gaps he kept hitting: Meta and Google not seeing the sales they actually drove. He writes Hawklist's comparison guides from hands-on experience evaluating tracking and attribution tools.

11 years in e-commerce Shopify store operations Research on Paid media and attribution

Hawklists vs Triple Whale: Shopify Attribution Comparison (2026)

Hawklists vs Elevar: Shopify CAPI Comparison (2026)

Shopify Meta Ads Optimization Guide: Server-Side Tracking and CAPI

How AI Is Changing Shopify Conversion Tracking in 2026