Train Meta on sales that actually happened
Hawklist recovers the purchases browsers drop and feeds them back to the ads algorithm. Ask Hawk what to pause, scale, or fix in plain language.
How it works
Recover sales. Feed ads. Act.
Server-side purchase events
Hawklist
linenandco.myshopify.com
Pulse recovery
Missed purchases
12
recovered today
Matched to Shopify orders · server-side
Meta CAPI
+8events
Google Ads
+4events
Every Shopify order becomes a Pulse, even when the browser drops the pixel.
The leak shows up in the numbers.
Dropped signals. Inflated ROAS. Missed CAPI events. Hawklist closes each gap against Shopify.
~30%
of purchase signals never reach Meta without recovery
2–4×
typical gap between platform ROAS and Shopify truth
100%
of Shopify orders checked against Meta and Google
<5m
to surface yesterday's missed Pulses
12+
missed sales pushed back into CAPI on a busy day
6.1×
true ROAS after sync, next to what Meta still shows
24/7
Pulse recovery while you are offline
1
morning brief with the fix worth doing first
~30%
of purchase signals never reach Meta without recovery
2–4×
typical gap between platform ROAS and Shopify truth
100%
of Shopify orders checked against Meta and Google
<5m
to surface yesterday's missed Pulses
The leak shows up in the numbers.
Dropped signals. Inflated ROAS. Missed CAPI events. Hawklist closes each gap against Shopify.
12+
missed sales pushed back into CAPI on a busy day
6.1×
true ROAS after sync, next to what Meta still shows
24/7
Pulse recovery while you are offline
1
morning brief with the fix worth doing first
Ask Hawk
Your Meta and Shopify numbers don't match.
Ask what leaked, what paid, and what to do next. Hawk answers in plain language from your recovered Pulses.
Pricing that grows with you.
Full Hawklist on every plan. Credits and store volume are what change as you scale.
Questions, answered.
The things merchants ask before they turn Hawklist on.
No. Hawk answers from your recovered Pulses, Shopify orders, and ad spend syncs. When it does not have the match, it says so instead of guessing a ROAS.
Minutes. Install from the Shopify App Store, connect Meta (and Google if you want), and Hawklist starts recovering purchase Pulses. You do not need a pixel rebuild on day one.
A purchase signal fired from Shopify when an order lands. Browsers and blockers never get a vote. Hawklist recovers the ones Meta and Google never saw, then pushes them into CAPI.
Yes. Every recovered Pulse shows up in your digest and dashboard, matched to the Shopify order. When you ask Hawk what leaked or what paid, it points at those same events.
One Hawk reply. Syncing Pulses, reading digests, and browsing the dashboard do not burn credits. Only Ask Hawk answers count against your daily pool.
You connect with your own Meta Business access. Hawklist uses the Conversions API path merchants already trust. No special partner review to start Beta.
Get first access to Hawklist
A small set of Shopify stores gets in first. Leave your email. We send access when beta opens.
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